SCIENCE AND NATURE

A STORY
OF HERBAL
PASSION

Bottega di Lungavita is part of Ofi, a company with over 40 years of scientific competence and experience in the herbal industry. Surrounded by the green landscape of the valleys outside of Bergamo, the company updated its brand image in 2012 by creating a new consumer experience.

WHO

Ofi

CONTEXT
CONTEXT
Bottega di Lungavita
WHAT
  • Corporate Design and Total Identity System
  • Creative and Art Direction
Communicating clearly

The three product areas forming Bottega di Lungavita’s offer have been represented through individual catalogues in order to communicate in a clear way the distinctive features of every single product range.

RESULT
RESULT

NATURE
ESSENCE
PROGRESS

Working on Bottega di Lungavita’s new brand identity, we were inspired by the heritage values that guided the company philosophy in its years of activity: natural essences together with scientific progress.

In the name of tradition

The new brand identity aims for simplicity, through which it communicates the idea of tradition and dynamic nature. The updated logo becomes the heart of all the brand’s communication activities.

LOOK BEFORE OUR WORK

click and hold
Bottega di Lungavita
The catalogue’s atmospheres

Artworks and Printing Details.